Kim Kardashian's SKIMS offers full refunds to customers after backlash over $148 advent calendar
LOS ANGELES, CALIFORNIA: Kim Kardashian’s brand SKIMS has found itself embroiled in controversy over its $148 advent calendar, which contained items such as hair ties, bobby pins and thin bra straps.
The company has now offered customers a full refund following the backlash, as reported by Page Six.
SKIMS offers refunds over $148 advent calendar backlash
In a statement, a representative for Kardashian said, “We’re aware of the feedback some customers have shared about the Skims Advent Calendar, and we’ve listened carefully.”
“We understand that for some, the calendar didn’t meet expectations and we have personally contacted every customer who purchased the calendar and offered them a choice of a full refund or a Skims credit to put towards other products,” they added.
TikTok user slams Kim Kardashian's SKIMS advent calendar
The brand's response came after a TikTok user described the advent calendar's contents as “junk”.
In the now-viral video, which has received over 65 million views, the creator said, “I’m about to get pissed off, Kimberly, you’re genuinely about to piss me off. I better start pulling some good s**t because this was way too expensive.”
“What is this? A bra strap made into a hair tie? Ugh!,” she added.
Many people agreed with her, posting comments such as “This is straight up disrespectful" and “Did she say Skims or scams?”
Kim Kardashian faces renewed backlash over SKIMS promotion
However, this was not the first time Kardashian had faced criticism over SKIMS.
In early 2025, she faced immense backlash for promoting the brand's winter sale amid the Los Angeles wildfires, which forced more than 130,000 people to evacuate their homes.
In one of its promotional posts, the company reportedly said, “THE WINTER SALE STARTS TOMORROW. Set your alarm to shop the first major event of the year with up to 50% off your favorite SKIMS collections. The Winter Sale starts tomorrow, January 9 at 7AM PT / 10AM ET.”
Another post read, “THE WINTER SALE IS HERE. Shop up to 50% off select best-selling collections and start 2025 looking your best in SKIMS.”
After receiving criticism, the mother of four responded, saying, “As our community faces the devastation of the Los Angeles fires, our hearts are with all those impacted, and we are committed to helping during this challenging time.”
“We have donated to the Los Angeles Fire Department Foundation providing critical resources to the heroic first responders protecting our city. Additionally, we are making a sizable donation of underwear, clothing, and socks to Baby2Baby to help those displaced by the fires,” Kim had added.
