Melania Trump’s Mother’s Day collection features $245 necklace and $2.8K designer bag
WASHINGTON, DC: First lady Melania Trump is offering supporters a luxury-filled Mother’s Day shopping experience this year, but anyone hoping to pick up one of her signature gifts may need to spend far more than expected.
Ahead of Mother’s Day weekend, Melania’s personal website is featuring several themed items, including a customizable necklace priced at $245 and a designer handbag priced at $2,800.
Melania Trump’s $245 necklace can be customized with engraving for Mother’s Day
This year’s Mother’s Day collection has especially grabbed attention because of the high-end pricing attached to both featured products.
One of the biggest items drawing attention is Melania’s Love & Gratitude Necklace, which first launched in 2024 and has now returned as part of the Mother’s Day promotion.
Share the joy of love with Mom on this Mother's Day. Engrave names, initials, and important dates on your Mom’s one of a kind Love & Gratitude necklace. pic.twitter.com/HqqKoGARg6
— MELANIA TRUMP (@MELANIATRUMP) April 28, 2024
The necklace is being sold for $245 through Melania’s website and features a gold pendant shaped like three connected hearts that resemble either a flower or a three-leaf clover.
Customers can personalize the necklace with names or initials, while Melania’s signature is also included on each piece.
The example shown on the website displays the initials of Melania, Donald Trump, and Barron Trump.
Melania Trump expands luxury lifestyle brand with jewelry, memoir and White House collectibles
According to the product description, the pendant measures one inch and comes attached to an adjustable 16-18-inch chain. The necklace is made using gold vermeil.
While some supporters praised the sentimental design, others were surprised by the cost after the necklace originally debuted last year.
Melania Trump launches $245 Mother’s Day necklace“ Her Love & Gratitude”. Would you buy it? pic.twitter.com/QQeuq1ct5s
— Bad Press (@bptnetwork) April 22, 2024
The necklace joins several other items sold through Melania’s online store, including White House ornaments, collectibles, jewelry, and signed copies of her memoir, 'Melania', which was released in 2024.
Visitors to the website can also access information about streaming her latest documentary.
Melania Trump partners with AGCF on $2,800 luxury Mother’s Day handbag
Alongside the necklace promotion, Melania has also partnered with luxury label AGCF to release a special-edition Mother’s Day handbag.
The collaboration was launched with Alexandra Gucci Zarini’s purpose-driven luxury brand and includes a new taupe-colored version of the company’s Unity Bag.
The limited-edition 2026 Mother’s Day release features AGCF’s signature gold oval plaque hand-stitched into the interior and engraved with an individual edition number.
INTRODUCING THE UNITY BAG
— FLOTUS Report (@MELANIAJTRUMP) December 5, 2025
Designed by Alexandra Gucci Zarini (@GucciZarini) in honor and support of Melania Trump’s FOSTERING THE FUTURE initiative.
The Unity Bag carries a quiet message of hope and shared vision:
that we must come together — in unity for our children — to… pic.twitter.com/Lu61iJkt59
The bag is currently priced at $2,800 and is expected to ship by May 8.
AGCF previously launched the Unity Bag in December 2025 to support Melania’s "Fostering the Future" initiative, which provides educational opportunities and scholarships for children in foster care.
According to AGCF, 20% of all Unity Bag revenue benefits the initiative. The earlier version of the bag featured a black pebbled leather exterior, a goat suede interior, and a gold-plated stainless-steel clasp.