Dennis Michael Lynch slams Roger Goodell, says Bad Bunny's show was a 'F*** you' to all US women
SANTA CLARA, CALIFORNIA: Conservative commentator Dennis Michael Lynch lashed out at National Football League (NFL) and its Commissioner, Roger Goodell following Bad Bunny's performance at the 2026 Super Bowl halftime show.
Lynch described elements of the show as inappropriate towards women and for children.
Lynch fumes at Goodell over Bad Bunny set
"The NFL and Roger Goodell told Americans, our children, and all women in the US that we are no longer their customers," he posted on X. "The Bad Bunny clips I’ve seen are disgusting, so on behalf of my country, I give Roger and the NFL a reciprocal F-CK YOU."
Lynch's post included a roughly one-minute video clip in which he spoke directly to the camera.
"F**k you," he began. "F**k you! That's what Roger Goodell and the NFL said to you, your family, and all women in the United States of America. F**k you. That's what Roger Goodell said to America and all the people who made this place great," he began.
The NFL and Roger Goodell told Americans, our children, and all women in the US that we are no longer their customers. The Bad Bunny clips I’ve seen are disgusting, so on behalf of my country, I give Roger and the NFL a reciprocal F-CK YOU. pic.twitter.com/CCRFJnYzXY
— Dennis Michael Lynch (@TrustDML) February 9, 2026
"Last night's halftime show was disgusting," he declared. "It was the worst of all time. It was a sham. And we should all remember what the NFL has done to us before in the past. I'm not. I'm done. The product isn't that good. Goodell thinks it's that good. He says, ah we're a global brand. We don't need you. Yeah? Go ahead. Go see what happens. I'm done with ya."
"You don't say f**k you to my family. You don't say it to my country. So I'll give it back to you in a language that is very, very easy to understand. Stick that up your ass, Roger Goodell. And then twist it. Go f**k yourself," he added.
Lynch, a former Fox News contributor and Newsmax host, posted the reaction just hours after the Super Bowl LX halftime performance in Santa Clara, California.
Controversial halftime show
Bad Bunny, a Puerto Rican reggaeton star whose real name is Benito Antonio Martínez Ocasio, headlined the show as the first Latin solo artist to perform an entire set almost exclusively in Spanish. His set featured hits like "Tití Me Preguntó" and "Me Porto Bonito," with surprise guests Lady Gaga and Ricky Martin.
Critics like Lynch pointed to what they viewed as explicit or provocative elements in the dancing and song selection as unsuitable for a broad family audience.
The selection of Bad Bunny had drawn backlash months earlier. In September, shortly after the announcement, Lynch called the artist a "two-bit slime-bag" and a "freak," noting that his music is mostly in Spanish and that the singer has been vocal in his opposition to US immigration enforcement policies during the Trump administration.
Bad Bunny made headlines with an "ICE out" remark in a Grammy acceptance speech and comments about fears of deportation efforts.
He had said he wasn't doing tours in the US for fear of Immigration and Customs Enforcement (ICE) using them to target his Spanish-speaking fans.
Bad Bunny says "ICE OUT" at the #Grammys and receives a massive standing ovation:
— Variety (@Variety) February 2, 2026
"We are not savage, we are not animals, we are not aliens, we are humans and we are Americans. The hate gets more powerful with more hate. The only thing that is more powerful than hate is love.… pic.twitter.com/IFzvguqdCR
NFL Commissioner Roger Goodell addressed the choice in pre-game interviews. He described Bad Bunny as "one of the great artists in the world" and said the league selected him in part because "he understood the platform he was on, and that this platform is used to unite people, and to be able to bring people together with their creativity, with their talents."
Viewership data showed the halftime show reached a large audience, with some reports citing a record 135.4 million viewers.
At the same time, there were also accounts of viewers switching channels or opting for alternative programming, including a Turning Point USA half-time show that featured artists like Kid Rock.
The Seattle Seahawks defeated the New England Patriots 29–13 in Super Bowl LX.