Sydney Sweeney’s rumored new beau Scooter Braun has been ‘pursuing’ her since Jeff Bezos’ wedding

Scooter Braun’s fixation on Sydney Sweeney began in Venice after her appearance at Jeff Bezos’ wedding drew widespread attention
UPDATED SEP 18, 2025
Scooter Braun reportedly pursued Sydney Sweeney after Jeff Bezos’ wedding, with insiders suggesting it was more than a brief fling (Getty Images)
Scooter Braun reportedly pursued Sydney Sweeney after Jeff Bezos’ wedding, with insiders suggesting it was more than a brief fling (Getty Images)

LOS ANGELES, CALIFORNIA: Scooter Braun, the powerhouse music executive best known for managing Justin Bieber and Ariana Grande, has reportedly set his sights on ‘Euphoria’ star Sydney Sweeney.

Multiple insiders told Page Six that Braun, 44, became “obsessed” with the actress after meeting her at Jeff Bezos and Lauren Sanchez’s lavish wedding celebration in Venice this June.

Scooter Braun reportedly 'pursuing' Sydney Sweeney

NEW YORK, NEW YORK - MAY 05: Sydney Sweeney attends the 2025 Met Gala Celebrating
Sydney Sweeney was photographed at the 2025 Met Gala in New York City (Jamie McCarthy/Getty Images)                     

Braun has allegedly been “pursuing” the 27-year-old actress since then, with sources confirming the two have spent time together following the high-profile nuptials.

While it’s unclear how serious things have become, insiders suggest their connection has already grown beyond a casual hookup. “It’s still new,” one source explained, describing the pair’s interactions as more than fleeting.

Earlier reports from Star Magazine noted that Braun and Sweeney were spotted strolling through the streets of Venice after the multi-day wedding festivities. During the same event, Sweeney was also seen mingling with fellow guests including Tom Brady and Orlando Bloom.

Yet, according to insiders, Braun’s persistence after the wedding has kept the two in touch, with dates continuing stateside.

LOS ANGELES, CALIFORNIA - MAY 18:  Yael Cohen and Scooter Braun attend the MOCA Benefit 2019 at The
Scooter Braun and Yael Cohen Braun were seen attending the MOCA Benefit in Los Angeles in 2019 (Gregg DeGuire/FilmMagic)

Both stars are emerging from recent breakups. Braun was married to heiress Yael Cohen from 2014 until their divorce in 2021, and the former couple share three children aged six to ten. Sweeney, meanwhile, ended her engagement to businessman Jonathan Davino earlier this year after a relationship that began in 2018.

Sydney Sweeney stole spotlight at Jeff Bezos–Lauren Sanchez wedding

Sydney Sweeney may not have been on the marquee for Jeff Bezos and Lauren Sánchez’s $50 million Venice wedding, but insiders say the 26-year-old actress quickly became the most talked-about guest. According to reports from outlets including TMZ and the Daily Mail, Sweeney turned heads throughout the multi-day celebration, with many guests calling her the “most sought-after” person at the event.

Sydney Sweeney sighting ahead of the Jeff Bezos and Lauren Sanchez wedding on the island of San Giorgio Maggiore on June 27, 2025 in Venice, Italy., Italy. (Photo by Luigi Iorio/GC Images)
Sydney Sweeney was sighted ahead of Jeff Bezos and Lauren Sánchez’s wedding in Venice in June 2025 (Luigi Iorio/GC Images)

“Sydney apparently is the most sought-after person to be around at the Bezos wedding,” one source shared. “Everyone wants to talk to her, and every guy that has been in her presence has talked about how stunning she is in real life.”

The actress seemed to win over fellow attendees with her down-to-earth personality, sources said. “She seems to be someone who hasn’t been jaded by Hollywood yet,” an insider noted. “She is seen as very cool, and you can tell she’s got on people’s radars while out there.”

Sydney Sweeney’s Bezos–Sánchez wedding appearance tied to Amazon MGM deal

Sydney Sweeney’s appearance at Jeff Bezos and Lauren Sanchez’s $50 million wedding celebration in Venice turned heads not just for her glamorous look, but because she appeared to have no personal connection to the billionaire couple.

According to Page Six, Sweeney’s attendance was far from a random social outing.

Jeff Bezos and Lauren Sanchez wave as they exit the Hotel Aman Wedding on June 28, 2025 in Venice, Italy. (Luigi Iorio/GC Images)
Jeff Bezos and Lauren Sánchez were pictured leaving the Hotel Aman wedding celebration in Venice in June 2025 (Luigi Iorio/GC Images)

Instead, it was a calculated move tied to her budding relationship with Amazon MGM Studios. “She’s not friends with either one of them,” a source explained. “She came to pay respect to the ‘boss,’ just like in the old days of Hollywood.”

Just weeks before the wedding, Sweeney had signed on to star in ‘Split Fiction,’ a fantasy/sci-fi film based on a hit video game, produced under Bezos’ entertainment umbrella. The big-budget project, directed by ‘Wicked’ filmmaker Jon M. Chu and penned by ‘Deadpool & Wolverine’ writers Rhett Reese and Paul Wernick, gave Sweeney an undeniable reason to show face at the Amazon founder’s high-profile wedding.

Sydney Sweeney attends HBO's
Sydney Sweeney was captured at HBO's Euphoria Season 2 photo call in Los Angeles in 2022 (Jeff Kravitz/Getty Images)

Still, despite the career boost, reports suggest the 27-year-old actress felt uneasy about the wedding spectacle. One insider told the Daily Mail that Sweeney admitted feeling “overwhelmed” by the extravaganza and ultimately “didn’t feel right about it.”

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