Michael Buble reveals his nice guy image is fake: 'That thing your grandma loves wasn’t me'
BURNABY, BRITISH COLUMBIA: In a candid interview with The Sun, Canadian singer Michael Buble has admitted that the "nice guy" image he’s long been associated with was a carefully crafted persona, designed by his record company to appeal to a specific audience.
The 49-year-old, known for his smooth crooning and romantic ballads, revealed that the wholesome image — one adored by grandmothers everywhere — was not a true reflection of who he really is.
Michael Buble admits his 'grandma-friendly' persona was a creation of the music industry
Michael Buble shared that his "grandma-friendly" persona was entirely manufactured by the music industry, saying, "The guy in the suit was a creation of a record company. That thing that your grandma loves – that isn’t me. It never was."
Reflecting on his rise to fame, the 'Haven't Met You Yet' singer explained that his image was strategically marketed to appeal to an older, family-oriented demographic.
"They’re marketing me as, ‘Your mum will love him. The more cats you have, the more adorable this guy will be',” Buble recalled the industry's approach to his image.
During the interview, Buble looked back at his early years in the music industry and confessed that he was not always the calm, collected figure he appeared to be.
He admitted to being emotionally immature in his younger years and struggling with the newfound fame that came with his success. “I was just so immature, just so emotionally immature. I was like a kid in a candy store with fame,” he said.
“Like, ‘Oh my God, there’s all this stuff and you can buy the things you want’. I could party too,” continued the musician.
Michael Buble reveals how meeting his wife, Luisana Lopilato, helped him turn his life around
However, Michael Buble acknowledged that meeting his wife, Argentine actress and model Luisana Lopilato, played a crucial role in transforming him into the more grounded person he is today. He credits her for helping him turn his life around and ditch his reckless ways.
“From the moment I met my wife, I became a better man. I was just a little lost and had no willpower when it came to control of whatever it was, partying, eating or doing whatever,” he confessed.
He added that Luisana set clear boundaries for their relationship, encouraging him to clean up his act.
“She would say to me, ‘I love you Mike, but I don’t want to be with a drinking man or a drug man or a smoking man or this or that’. She was adamant,” the musician went on to say.
