'I am ready': JoJo Siwa is set to make a 'transition' in her career and hints entering a new phase
LOS ANGELES, CALIFORNIA: JoJo Siwa is excited to see what the future holds for her and is not bothered that she might face heat from individuals who are not used to seeing a more developed side of her.
On March 14, the 20-year-old singer spoke of her new music and “transition” to adulthood with People Magazine at the 2024 GLAAD Awards.
Siwa teased the music video for a new song called 'Karma' on social media to kick start her next phase in life, offering glimpses of the 'Dance Moms' alum donning more revealing outfits, including a sheer cutout catsuit studded with crystals.
Siwa hinted the public can expect to listen and witness new content from her that they “have not seen from me before.”
JoJo Siwa 'is ready' to face criticisms
“I've seen people before me make this transition, I've seen how much I loved it, and I've seen also how much the world has criticized us, so I am ready for that," Siwa said boldly.
"One thing that I think no one's done is given the heads-up,” she said, referring to her recent social media posts.
“It was important to me to give that heads-up and be like, look, if you follow along, that's all you. If you want to go, now's your time. But in the best way possible, now's your time,” she added.
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JoJo Siwa came to the limelight at the young age of 9
The child star was introduced to the world at the age of nine when she competed in 'Abby’s Ultimate Dance Competition' and appeared on 'Dance Moms' for two seasons.
She encashed her popularity on YouTube in 2015, where she garnered more than 12 million subscribers.
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In 2016, the youngster released her first single 'Boomerang' and turned her iconic hair bows into a business, launching them at Claire's that same year.
In the following years, she expanded her business with branded merchandise and accessories, inked a deal with Nickelodeon, and appeared on shows including 'The Masked Singer'.
Siwa surprised her fans in 2021 when she came out by way of a viral TikTok lipsyncing to Lady Gaga's song 'Born This Way'.
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"Right now what matters is that you guys know that no matter who you love, that it's OK," she said during an Instagram Live in 2022.
"It's awesome and the world is there for you. There are so many people that are there for you. I know everyone's situation is different and it might be harder for some people and easier for some people to come out or be themselves," she said at the time.
"But I think coming out has this stigma around it — that it's this really, really scary thing, but it's not anymore. ... I'm the happiest I've ever been, that's what matters," added Siwa.
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JoJo Siwa thinks her new content will make a 'massive statement'
In early March, months after withdrawing from 'Special Forces: World’s Toughest Test', she started teasing 'Karma' with a series of Instagram posts that included a "heads-up" that her new content is "not made for children." Siwa hints it will make a "massive statement."
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"I feel like a lot of child stars started as a character then they grew into an adult as themselves," she told People Magazine.
"Whereas for me, I've always been myself, you know what I mean? And so to make this transition while being true to myself, while being artistic, has been interesting to figure out," she opined.
"But I think we've nailed it and I think it definitely makes a massive statement. Maybe even too big of a statement, but I think it's going to be a good one," Siwa concluded.