Logan Paul faces backlash for using fiancee Nina Agdal's labor as a marketing ploy to promote Lunchly

LOS ANGELES, CALIFORNIA: Logan Paul has found himself at the center of controversy after a marketing stunt involving his fiancee Nina Agdal's labor.

The YouTuber-turned-professional wrestler, who recently welcomed his first child with Nina, used the birth of their daughter as a promotional opportunity for his latest venture, Lunchly, a pre-packaged lunch kit created in collaboration with MrBeast.

Logan Paul promotes Lunchly from fiancee Nina Agdal's hospital room

Logan Paul announced the arrival of his baby girl in a heartwarming Instagram post on Sunday, September 29. The post featured a photo of Logan, Nina, and their newborn daughter, Esme Agdal Paul. "Esmé Agdal Paul has entered the chat," read the caption.

However, netizens were quick to point out that what should have been a special moment was overshadowed by Logan's attempt to advertise his new venture.

In a series of Snapchat posts, Logan shared images from the hospital room where Nina lay in bed, presumably after giving birth, as per Daily Mail. 

Instead of focusing solely on the birth of their daughter, Logan took the opportunity to showcase Lunchly by posing with the product. 

He also shared a snap of his fiancee surrounded by purple lights, with the caption, "I turned the hospital room into a vibe."

Internet rips Logan Paul for using Nina Agdal's labor for marketing Lunchy

Netizens slammed Logan Paul, noting that it was "extremely unnecessary" for him to turn such a private moment into a marketing ploy.

One expressed, "At least he’ll see what prime will do to a child," and another said, "You already know they failed this product so badly."

"Using your NEWBORN child and wife to promote your s****y lunchables knockoff is just extremely unnecessary," fumed a person, while someone else remarked, "Let’s see if he gives prime or lunchly to his kid."

"Wthhh, I’m definitely done with Logan Paul. This is crazy," said an individual. One more wrote, "We’re SO cooked. And the worst part is that it’s just going to get worse from here."

"What a crappy businessman," declared one more. 

Logan Paul, KSI, and MrBeast join hands to launch Lunchly

Logan Paul, KSI, and MrBeast collaborated to launch Lunchly in September, marketing it as a "groundbreaking new better-for-you lunch option" aimed at both children and adults.

Lunchly comes in three varieties: turkey and cheese crackers, nacho chips and salsa, and a pizza. Every box includes a bottle of Prime Hydration, a product co-created by Logan and KSI, a Feastables milk chocolate bar created by MrBeast, and one of the three entree options.

The couple announced the pregnancy back in April, with the playful caption, "Another Paul coming this Fall."

Logan proposed to Nina while on a vacation in Lake Como, Italy, in July 2023, two months after they celebrated their one-year anniversary. 

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