Turning Point USA to rival Bad Bunny's Spanish set for Super Bowl halftime with 'all American' English songs

LOS ANGELES, CALIFORNIA: Turning Point USA, the conservative nonprofit co-founded by Charlie Kirk, announced plans for an alternative “All American Halftime Show” to rival Bad Bunny’s upcoming Super Bowl LX performance.

The move comes amid backlash from right-wing supporters after the NFL’s decision to feature Bad Bunny, known for his criticism of President Donald Trump and US immigration policies.

The organization unveiled the plan on Thursday, October 9, saying the show will celebrate “faith, family, and freedom.” Details, including performers and venue, have yet to be revealed, but a dedicated website invites fans to sign up for updates and vote on music preferences — one option pointedly reads, “Anything in English.”

Turning Point USA’s ‘All American Halftime Show’ announcement

Turning Point USA confirmed the event on X, writing, “It’s true, Turning Point USA is thrilled to announce The All American Halftime Show. Performers and event details coming soon.”

The show is being promoted as patriotic counterprogramming to the NFL’s halftime spectacle on February 8, 2026, at Levi’s Stadium in Santa Clara, California. Turning Point described the performance as a celebration of traditional American values, contrasting what critics have called the NFL’s “woke entertainment choices.”

The announcement follows the shooting of founder Charlie Kirk in September during an event at Utah Valley University. His widow, Erika Kirk, vowed to continue his mission, saying, “The evildoers responsible for my husband's assassination have no idea what they have done… You have no idea what you just have unleashed across this entire country and this world.”

Bad Bunny’s Super Bowl gig and controversy

Bad Bunny, whose real name is Benito Antonio Martínez Ocasio, has faced criticism since being announced as the NFL’s headliner in late September. The 31-year-old Grammy-winning artist, one of the world’s most streamed musicians, has previously spoken against Donald Trump and US Immigration and Customs Enforcement (ICE).

In a recent interview with i-D, Bad Bunny said he avoided scheduling US tour dates due to fears fans could be targeted by ICE. “There was the issue of—like, f---ing ICE could be outside [my concert]. And it’s something that we were talking about and very concerned about,” he said.

He also posted videos of what he described as ICE raids in Puerto Rico, saying in Spanish, “Look, those motherf—kers are in these cars, RAV-4s. They’re here in Pontezuela.”

President Donald Trump criticized the NFL’s decision to give Bad Bunny the Super Bowl stage.