Whoopi Goldberg suggests using brown face and ‘Latin accent’ to mess with ICE at Super Bowl

Whoopi Goldberg has a novel idea to counter Kristi Noem’s warning about a heavy ICE presence at the upcoming Super Bowl
PUBLISHED OCT 7, 2025
Whoopi Goldberg shares a wild plan to mess with ICE at NFL (Screengrab@The View/YouTube)
Whoopi Goldberg shares a wild plan to mess with ICE at NFL (Screengrab@The View/YouTube)


 

LOS ANGELES, CALIFORNIA: Whoopi Goldberg fired back at Homeland Secretary Kristi Noem’s warning about a heavy ICE presence at the upcoming Super Bowl during Monday’s episode, October 6 of 'The View.'

Responding to the White House’s tough stance on undocumented immigrants attending the game, Goldberg urged fans to "sit in the sun and give yourself a Latin accent" to bait Noem.

Her bold remarks added fuel to the growing debate over immigration enforcement and political theatrics ahead of the February Super Bowl event.

Whoopi Goldberg shares wild plan to mess with ICE at Super Bowl halftime show

Whoopi Goldberg attends the AMI - Alexandre Mattiussi Menswear Fall-Winter 2025/2026 show as part of Paris Fashion Week on January 22, 2025 in Paris, France. (Photo by Francois Durand/Getty Images)
Whoopi Goldberg attends the AMI - Alexandre Mattiussi Menswear Fall-Winter 2025/2026 show as part of Paris Fashion Week on January 22, 2025 in Paris, France (Francois Durand/Getty Images)

Whoopi Goldberg questioned the practicality of the plan, asking co-host Joy Behar, “How’s she going to know who’s who?” To which Behar responded by noting that the Supreme Court has “given permission to question anyone who has a Spanish accent or dark skin.”

That sparked a satirical response from Goldberg, who appeared to have a lightbulb moment. “Everyone, get a little cocoa butter, sit in the sun. That’s the first thing. And then, and this is the only time you can probably ever do this—give yourself a Latin accent,” she said, drawing a mix of laughter, applause, and awkward silence from the studio audience and her fellow panelists. “And see if she can tell who’s who."

Former Trump aide Alyssa Farah Griffin tried to steer the conversation in another direction, pointing out the absurdity of the premise, “Who do they think are buying Super Bowl tickets? I can’t afford a Super Bowl ticket.” Her point, though a bit off-topic, landed as ticket prices start at a staggering $7,000.

Behar circled back to Goldberg’s bold suggestion, praising it as “a good idea.” She drew a historical parallel, “During the Nazi occupation, there was one country… where everybody put the Jewish star on, and they didn’t know who was Jewish and who was not,” referencing a well-known tale from Denmark’s resistance to Nazi rule during World War II.

Internet reacts to Whoopi Goldberg's plan to confuse Kristi Noem

After a clip of Whoopi Goldberg discussing ICE’s presence at the upcoming Super Bowl surfaced online, internet users quickly took to social media to share their reactions.

One user slammed, "This is beyond inappropriate. Encouraging people to caricature a race or ethnicity for political points is offensive and unacceptable. Celebrities have influence it should be used responsibly, not to mock others."



 

A commenter asked, "Wait, so you want us to show up in black/brown face? Really?"



 

A commenter said, "You know if these individuals ever learn the meaning of of context they would have a lot less to yap about."



 

A person wrote, "Weird how Whoopi can say s**t like that and not get canceled like Roseanne. How odd."



 

One user mocked, "What would be even funnier is if everyone wore sombreros."



 

One person declared, "Illegals can’t likely afford a ticket to the Super Bowl."



 

Bad Bunny's Super Bowl halftime show controversy explained

Bad Bunny attends the 2023 Forbes 30 Under 30 Summit at Cleveland Public Auditorium on October 09, 2023 in Cleveland, Ohio. (Photo by Taylor Hill/Getty Images)
Bad Bunny attends the 2023 Forbes 30 Under 30 Summit at Cleveland Public Auditorium on October 09, 2023 in Cleveland, Ohio (Taylor Hill/Getty Images)

The controversy ignited after the NFL announced Puerto Rican reggaeton star Bad Bunny as the Super Bowl halftime show performer, drawing backlash from some right-wing circles.

Critics expressed outrage over the selection, wrongly implying that Bad Bunny, a US citizen by virtue of being Puerto Rican, was a foreigner. The pushback appeared rooted in the fact that Bad Bunny frequently performs in Spanish.

When asked how she planned to handle the Super Bowl amid conservative outrage, Noem told 'The Benny Show' that it was her "responsibility for making sure everybody goes to the Super Bowl, has the opportunity to enjoy it and to leave." She added a pointed remark: “[If you’re not a] law-abiding Americans who love this country.”

Adding to the tension, critics resurfaced Bad Bunny’s recent 'SNL' appearance, where he delivered a statement in Spanish before joking, “If you didn’t understand what I just said, you have four months to learn.”

This article contains remarks made on the internet by individual people and organizations. MEAWW cannot confirm them independently and does not support claims or opinions being made online

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