Greg Gutfeld mocks Democrats’ 2028 strategy, says even 'hot candidates' can’t sell 'ugly ideas'

NEW YORK CITY, NEW YORK: A debate over whether Democrats need more 'attractive' candidates for 2028 took an interesting turn on 'The Five' episode aired Monday, March 23.

Greg Gutfeld mocked the idea outright, arguing that appearance won’t fix what he described as "ugly ideas".

Reacting to growing chatter that Democrats may benefit from more conventionally appealing candidates, Gutfeld dismissed the premise, insisting that voters aren’t swayed by looks when the underlying message doesn’t resonate.

Greg Gutfeld says 'hot candidates' won’t fix 'ugly ideas'

Gutfeld launched into a blunt critique, suggesting Democrats are contradicting their own past positions while chasing electability.

“So now they're embracing biology, Dana. That hot people are preferable. Who are physically fit, well-groomed, dressed appropriately, attracted to the opposite gender.”

He then mocked what he framed as a shift away from progressive ideals.

“What a slap in the face to the misfits who they pay to man their protests. What happened to your love for the body-positive, non-binary activists who stopped shaving and bathing to protest capitalism?”

But his central point went beyond appearance, focusing on electability and messaging: “Here's the problem. You can find a hot candidate, but who's going to buy it? People aren't attracted to ugly ideas.”

He doubled down and tied attractiveness to ideology and success saying “Hot people, speaking as one, I don't want to protect criminals. Beautiful people like good ideas. It's a fact. And winners are attractive, and people want to associate with winners. And if you're on the wrong end of every issue, that makes you a loser.”

Jesse Watters mocks Kamala Harris

The conversation didn’t stop there, as co-hosts joined in to debate whether recent Democratic figures even fit the "hot candidate" narrative.

Emily Compagno questioned whether voters are really looking for attractiveness at all, saying, “Okay, so Jesse, Peanut Butter Pritzker was in here because he was saying, like, you know, are you losing weight because you're sort of gearing up for the presidency? Is he gearing up for the candidacy? That's a different concept than voters straight up saying we need love story. We need an actually hot Democrat candidate, which I think doesn't exist.”

Jesse Watters pushed back slightly, but still leaned into the discussion “I have to disagree with Dana. I didn't think Kamala was hot. I mean, she was okay. But, I mean, if we're talking hot, she's not hot.”

He then broadened the argument to media and presentation saying “Do you ever see the politicians before television? It was like old fat guys with no hair with like mutton shop sideburns. So TV is the thing. You got to have a good looking person.”

He mixed in a pointed jab at shifting party priorities, adding, “And now I like the fact that Democrats have gone from like, we need a transgender Native American amputee to just someone who's hot. And I feel like that's progress.”