Spencer Pratt admits he'd keep his family off social media if he was 'rich' after losing home in LA fires
LOS ANGELES, CALIFORNIA: Spencer Pratt and Heidi Montag, the reality TV couple once known as "Speidi," have faced a tough year after losing their home in the devastating LA fires.
In the aftermath, Spencer, 41, has embraced social media as a lifeline to support his family, admitting candidly, “If we were rich, I wouldn’t be on an app. I’d be buying a new house and starting to order things.”
Spencer Pratt turns to TikTok to raise money
For Spencer Pratt and Heidi Montag, 38, social media isn’t just a platform; it’s their livelihood, as per Daily Mail.
Speaking to People, Spencer explained, “That’s our way of life. Heidi and I have been Snapchatting every day probably for eight years, our whole life.”
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He added, “Especially when your house and everything’s gone, you’re not going to stop doing the one thing that pays us.”
Despite the vulnerability of sharing their story, Spencer revealed it wasn’t about seeking sympathy. “I don’t think we would’ve shared anything—honestly—if we didn’t need money,” he admitted.
Turning to TikTok has been a game-changer for Spencer, who revealed to Variety that he’s made significant earnings on the platform.
“I made, like, $4,000 on TikTok this week, but on TikTok Live, where people can just give to me directly, I think maybe $20,000,” he shared. “That’s phenomenal and life-changing. That’s the power of individual supporters, people just backing you,” he continued.
Spencer’s TikTok journey has also given him a renewed sense of hope. “The most powerful [thing] is when you don’t have to rely on ads or AI and algorithms, but just actual human beings who want to give,” he said.
Heidi Montag’s music comeback amid LA wildfire devastation
Heidi Montag, meanwhile, has seen a surprising resurgence in her music career.
Her 2010 pop album 'Superficial' is being streamed with newfound enthusiasm, with her single 'I’ll Do It' even reaching No 1 on iTunes US. Spencer promoted the album on TikTok, but he admits he’s not holding his breath for big payouts.
“I have no idea how much money [the music has made],” he said and added, “I’m more excited about the energy and opportunities that come from it.”
The couple received support from unexpected allies, including Paris Hilton and Emily Ratajkowski, who helped promote Heidi’s music on social media. Paris, who also lost a home in the fires, lent a hand, showing solidarity amidst shared struggles.
Though they didn’t ask for donations, two TikTok friends created a GoFundMe for the family, raising over $134,000. The fundraiser sparked outrage online, with critics pointing out that many less privileged families were also affected by the fires. Addressing the backlash, Spencer stated via Us Weekly, “No one is required to give money to us. It’s not a tax.”
In addition to social media earnings, Spencer has been selling his Pratt Daddy Crystals to help make ends meet.
“It’s not billions of streams, but I’m being optimistic,” Spencer said. “Truly, it’s the only way to get through all this,” he opined.
Through the challenges, Spencer and Heidi’s resourcefulness has shone through.
From Heidi’s music revival to Spencer’s TikTok success, the couple is determined to keep supporting their sons, Gunner, 6, and Ryker, 2.
As Spencer said, “This is how we pay the bills.” It’s not just survival for “Speidi”— it’s a testament to their ability to adapt, hustle, and rebuild after losing everything.